Now, SEO is not just about getting traffic. With your email, let them know why your website deserves a spot on their resource page. Award winning Lucy Hall is globally recognised as one of the industrys leading lights and as one of the medias most wanted hairdressers. Create Flourish submit …

In PPC, if the conversion rate is too low, the gained value may be less than the invested value, defeating the purpose of the PPC campaign. Much criticism has been levelled at the reliance on the inclusion of keywords, but ideally you should be using keywords anyway to make your …

Google itself has said that around half of all mobile users are likely to visit a store after conducting a search for a local business. Marketing objectives lead to the development of communications objectives that are matched to the product, target market, and product positioning. Figure 3-1 illustrates the current …

If you aren't choosing the right keywords or keyphrases, then all your efforts may well go straight down the drain. People become most involved when messages feature compelling and interesting content. Every piece of information about a page can be turned into a long list of words. Imagine having a …

Generating leads becomes the primary goal. It can affect a website negatively if too many Google AdSense links or too much advertising is placed in the visible area of the page. There's a common misconception that the more pages you have targeting a keyword, the better you'll rank for that …

At best they will put you on top for a month and at worse they can cause irreversible damage to your domain and company. SEO strategist can form a strategic Internet marketing plan around search engine optimization, social media marketing by building backlinks to your website. While we have helped …

The affective part of the attitude carries the general feeling or emotion a person attaches to the idea. SEO is about as close to free as you can get. For instance, a blog post providing special tips for this summer may be attractive at the moment, but it will not …

What are they getting in exchange for coming to your site? Competitors might enter a market and usurp a brand's position. The opposite of evergreen content is a post that can quickly become out-of-date or irrelevant. Have you seen this wonderful yorkshire rocking horses ? Its like looking for a place …

Rather, it is recommended to use the anchor texts for controlling Link Juice and to make it easier for search engines to assign topics within a website. Keep your existing hosting provider as your domain name registrar but ask it to update its domain name server (DNS) records to point …